How young people are changing the english language ARTICLE

Are the younger generation getting lazy or is the older generation getting old?

Young people become adapted to the english language when starting school. However, when coming to friends and family they can be quite lazy. This can be abreviations or slang words because they can't be bothered to type/text the 'real' word.

Shortening 'throwback Thursday' to 'tbt' and other words such as 'G2G' or 'LOL' are aslo known to be shortened. This could be because it's easier to read and sounds better. Studies have shown that 'modern language' is slowly being decreased due to the way tennagers are changing the english language and putting it into society. Studies have shown that popular social medias have become a huge impact on todays society and is imapcting on how the teenagers are talking or speaking.

Twitter, Instagram, Snapchat and many more social medias are just some of the prime examples of what teenagers get up to. With being said, teenagers can now use emojis and audio messages as a new form of interacting with others. Emoji sentences are also quite common to use. By using one emoji it can represent a single mood and people can understand that. It can be lazy as people dont want to express how they really feel by explaining every detail. With a simple emoji or word they can tell the whole story. Soon pictorgraphic language will be replaced by text and spoken language.

Words that create a new meaning are also becoming a thing because people interpret language in different ways. Creating new words also sounds like a new 'teenager code' which only they can understand. This can affect the way young people are in education as they can think of words which might not be suitable in the right context. It can make young people wonder what other words to think of when in a lesson- they could ananlyse work and call it 'sick' when 'sick' isent a real word, with a different meaning, in the dictionary.

Adults and parents are confused by the way young people speak/text because they havent heard of the 'new' meaning or dont know how to use it in a sentence.  87% of the older generation have become stunned at how teenagers grasp some new vocabulary and put it into sentences. Adults sometimes think that all new 'slang words' are used in bad context when really they are not. Words such as 'fleek' and 'bae' have confused some parents and have been left wondering what they are really saying.





http://www.theguardian.com/science/2015/may/01/icymi-english-language-is-changing-faster-than-ever-says-expert

Patterns shown in slogans

Slogans such as 'UK's safest broadband' and 'your better off at ASDA' are boasting about themselves and claim they are better than everyone else. They do this to make you go to that specific brand/ company and to see if we really believe what they advertise. They also believe they are the 'best' and everyone would rate the 10/10. It makes it seem like we can trust them and their opinions by saying how 'bad' the other companies are, so we have to go to theirs.

'You either love it or you hate it' from Marmite and 'have it your way' from Burger King personally talk to the audience about there advertisement. Burger king makes it sounds like its an all you can eat place which decides what you specifically eat instead of having a menu with selected ordering. This beings said it actually seems like the employees will do anything to please the customers whether it means removing some mayonnaise from a burger. Marmite also talks to its audience as it wants you to make a response to them. After you try it, its your personal opinion whether you enjoy it or not. The slogan doesn't really grab the audiences attention but it still wants you to review it. There are two opinions on this product, love or hate, and they are trying to convince you to try it and to keep selling the product or not. They do this to make you try it just to see your reaction.

'Share a Coke with..' by Coca-Cola is opposite to what it really means. If you had your own name and someone else's name then it would be suitable to share a coke with them because it has two sets of names. Otherwise, you are sharing it with someone who you of may not have heard about/ know. The popular reason to share a coke is to find your own name and that isn't the whole point of sharing because its only with yourself. A t-shirt saying 'nothing to wear' is also controversial. You have indeed found something to wear but it just happens to have 'nothing to wear' on the front. It attracts the audience because its a simple idea but it doesn't make sense as you are already dressed in something you want to wear.

Types of Words

Many people use words that now-a-days are out of context. For example, using words such as 'literally', 'trust' and 'sweat' mean different things to people who are not in the same generation. Teenagers seem to use these words often and turn them into 'slang words'. 'Trust' has been shortened down from 'trust me' and 'sweat' doesn't mean what happens when you exercise; eg, it can mean that someone has been playing on the Xbox for a while and hasn't stopped playing it- that would make them a sweat at the game. These words have been used in mainly teenage generations and have become so popular that most people are starting to dislike the words and not say them in the right context.
Taboo words are often used to call someone a name by being rude. 'C**t', 'bellend' and 'slut' are also used a lot in the teenage generations and can also be used out of context too. However, these words are liked or disliked due to how they are said. Calling someone a 'c**t' sounds aggressive and powerful. 'Slut' is used out of context than any of the other words as it can be hurtful to some people. Boys would normally associate girls as being 'sluts' as a general comment when they haven't actually been one. Most adjectives are liked and sound good when they are used in a sentence because it makes it sound better with the right fillers. For example, words like 'amazing', 'lush' and 'peng' emphasis your speech and makes it sound more interesting.
     Food is also a popular category for likes and dislikes of words. 'Nugget' and 'sprout' are dislikes as they sound different or make people cringe. This could also be the way they are said. 'Honey' is a word that is liked as you can be nice, calling someone your 'honey', and they would take it as a nickname or compliment.